The German Poppe + Potthoff group (P+P) is expanding its global reach with the opening of a new joint venture plant in India.
Under the name Indodeutsche Precision Tubes, a partnership is being established in Badli (Haryana) with the Indian company Lalbaba Engineering Limited. The newly built plant will produce input materials for the manufacturing of precision steel tubes. India was chosen as the location due to the country’s high potential as a partner for forward-looking projects.
The joint venture expands the strategic direction of Poppe + Potthoff and enables the company to tap into new markets. "Through our collaboration with our Indian partner, we can incorporate innovative materials into our portfolio that were previously unavailable to us and not covered by other market par-ticipants," explains Thorsten Ellersieck, managing director of Poppe + Potthoff Präzisionsstahlrohre GmbH.
"This new site offers excellent conditions for industrial manufacturing and enables us to further ensure the supply to our international customers."
Markus Kerkhoff, CEO, Poppe + Potthoff Group
The expansion of the product range marks an important achievement in the history of the company. With the newly established joint venture, P+P claims it is pursuing 'a sustainable and innovative course to further strengthen its position as a leading supplier of precision steel tubes for special applications'.
Lalbaba Engineering Limited produces and supplies seamless steel tubes for use in various industries, including the railway, energy, and construction sectors. Thanks to its international orientation, the it has established itself as a reliable partner for customers worldwide. Lalbaba Engineering Limited operates modern production facilities in India and claims to place great importance on quality, efficiency, and the continuous improvement of its manufacturing processes.
The new location in India represents a significant step for the internationally operating Poppe + Potthoff group, as CEO Markus Kerkhoff emphasizes: "With this partnership, we are marking a milestone for the strategic development of Poppe + Potthoff. This new site offers excellent conditions for industrial manufacturing and enables us to further ensure the supply to our international customers. This step is therefore a clear commitment to the sustainable positioning of our corporate group."