The Bureau of International Recycling (BIR) has translated its website’s static pages into Spanish and Chinese.
As BIR membership is expanding and will continue to grow in the coming years, and in preparation of the 2014 World Recycling Convention & Exhibition in Miami, a large portion of the BIR website has been translated into Spanish to reach out to Latin American countries. In the same line of thought, a translation into Mandarin was established, as Chinese companies and associations are becoming an important part of BIR membership.
China and Latin America represent a huge source for recycling. BIR would like to offer businesspeople in these regions the possibility to familiarise themselves with BIR and the advantages of being part of a strong international business network. Having access to key information in their mother tongue facilitates their understanding of how BIR functions as an organisation and which benefits a potential membership could bring to their business.
All static pages – including ‘About BIR’, ‘The Industry’ and ‘Membership’ – can be accessed via the respective language icon in the top right corner of the homepage. All dynamic pages such as News/Press, Events and Publications will remain in English in order to keep the up-to-date nature of their contents.